Thursday, July 25, 2019

The 10 Best Entrepreneurial Book that Every Business Person Should Read

An excellent post from the ClickFunnels Blog on the 10 Best Entrepreneurial Books That Everyone Should Read. Lately, I have been working my way through books that Russel Brunson has recommended. You can see my review of one of the books in the previous post. In May John Parkes put up this post highlighting a great list of books. I have more to read.

1. Extreme Ownership by Jocko Willink and Leif Babin
2. Expert Secrets by Russel Brunson, (read it)
3. Play Bigger by Al Ramadan, Christopher Lochhead, Dave Peterson, and Kevin Maney
4. DotCom Secrets by Russel Brunson, (read it)
5. Behind the Cloud by Marc Benioff and Carlye Adler
6. Great Leads by Michael Masterson and John Forde
7. The One Thing by Gary W. Keller, and Jay Papason
8. Remote by Jason Fried
9. Rework by Jason Fried
10. Good to Great by Jim Collins

 From Russell Brunson's One Funnel Away Challenge
11. Making Them Believe by Dan S Kennedy and Chip Kessler
12. The Ultimate Sales Machine by Chet Holmes


You can check out the post here: The 10 Best Entrepreneurial Books That Everyone Should Read


J. Bruce Jones is an author of over 50 books and a product developer of lots of stuff, Want to know how to publish your own book? Check out my latest book Self-Publishing SECRETS, Create, Publish and Launch Your Book. Click here to pick up a copy.

Monday, July 22, 2019

Russell Brunson's Recommended Marketing Book • Making Them Believe • What I Learned Book Review




Recommended Marketing Books • Making Them Believe • What I Learned from reading this book.
Russel Brunson the co-founder of Clickfunnels, has a great list of recommended book for learning more about marketing. He talks about them in his training videos. I went out and bought the books and have been reading them. In this What I learned Book Review for Making Them Believe by Dan Kennedy and Chip Kessler, I learned a ton. This book is about a doctor from the 1920s and 30, Dr. J. R. Brinkley. Dr. Brinkley created a huge medical practice around a strange procedure of transplanting goat testicles into men who were having issues. It was all a hoax and eventually found out. But he was a brilliant marketer with a lot of lessons to learn and built a huge practice and became very wealthy. This book covers lessons that we still use today. Excellent read and lots to learn.
I recommend reading it. Thank you, Russell, for sharing.



Check out Making Them Believe by Dan Kennedy and Chip Kessler
https://www.amazon.com/Making-Them-Believe-Legendary-Testicles/dp/0982379382/



Monday, July 1, 2019

Creating Your Author Website or Blog



Creating an Author Website for Your Book. One of the essential components for your book marketing is creating an author blog/website. Both will work, I like the blog better because you can continually add new content. Your website gives you and your book a home on the web. It gives you a central place to focus your marketing. In this video, I talk about what you should have on the site and some excellent examples of some author websites.




Want to know how to publish your own book? Check out my Self-Publishing SECRETS, Create, Publish and Launch Your Book. Click here to pick up a copy.