Sunday, July 26, 2015

Setting Up Your Book Media Page on Your Web Site is an Essential Part of the Marketing

Setting Up a Media Page for Your Book
Setting up a media page for your book is an essential part of your book marketing. Every book should have one on your book blog or website. This is the central place for everything about your book. This is where you send people to learn about or to help promote or to have all the info for doing an article about your and your book.

Contained here should be:
• Author name, about the author and description
• Book name and description, different lengths, short, medium and long
• Who this book is for
• Include a sample chapter in pdf and word-.doc format
• Pull out some key facts from your book or good opening paragraph from the book
• Images of the book that people can download, include captions, author etc. with each image
• Videos about the book that people can embed
• Press Release
• Press mentions
• Quotes and testimonials about the book
• All the contact info for the author and where to buy the book

To see a great example check out the media page that Michael Stelzner of Social Media Examiner did for his book launch http://www.socialmediaexaminer.com/launch/media.html

Wednesday, July 22, 2015

Learn How to Pick or Tweek Your Book Title Using Google and Amazon Search

This week in How to Publish Your Book Show I cover how to pick or tweek your book title using the crowd sourcing power of Google, Amazon and YouTube search. I show you how to type your title in and watch how the search engine using the power of all the world's searches reacts to your selection. Knowing what is working and not working you can adjust and have a title that matches what the world is looking for.

We also cover a couple of great questions on how thick does your book need to be before you can put words on your book spine? And a question on book prices and how to react when you paperback book is being over powered by your Kindle book. These plus my resource tip of the week.



Resource of the Week
One of my favorite books on setting up your book funnel and thinking about your book as a business is Johnny Truant and Sean Platt's book Write. Publish. Repeat. (The No-Luck-Required Guide to Self-Publishing Success) I highly recommend it for anyone thinking of building a book publishing business with their books. These guys talk about what they do and how to move readers from one to the next book. Excellent, Click below to check it out

Write. Publish. Repeat. (The No-Luck-Required Guide to Self-Publishing Success) (The Smarter Artist Book 1)

Friday, July 17, 2015

Webinar Expert Interview with Bruce Jones on Wednesday July 22 at 5pm EST

I will be in a live Webinar Expert Interview this coming Wednesday, July 22 at 5:00pn EST with webinar expert Melodie Rush talking about how I use live video and webinars to promote and market my books. Video is such a powerful tool and it is now available almost anywhere. We will be talking about these changes and book marketing in general. Hope you can join us.

Click Here to sign up for this Free webinar event.

Wednesday, July 15, 2015

Learn How to Build a Kindle Book Cover with Canva from How to Publish Your Book Show

In today's show I show you how to build a Kindle book cover using Canva.com and all the great templates. Canva is a great site for making all kinds of artwork for social media, blogs, and now books.


 

Resources http://www.canva.com
 

Monday, July 13, 2015

Learn How to Create a Book Cover for Your Kindle Book with Canva.com

https://plus.google.com/u/0/events/co4usl8da5c0s0ufkh3rcs6duls

This week's How to Publish Your Book Show will be focusing on making a Kindle book cover using the site Canva.com. This is an amazing tool for making artwork. The show is on Wednesday July 15 at 4:30 over Google Hangout. Link is below. Please be sure to post any questions either here on at the Show Event page you might have so I can answer.

Date: Wednesday, July 15, 2015
Time: 4:30pm Eastern Standard Time
Where: Google Hangout

Click Here to Watch the Show on Google Hangout 
 https://plus.google.com/u/0/events/co4usl8da5c0s0ufkh3rcs6duls

Resources:
Canva.com 




#canva #bookcover #self-publishing

Wednesday, July 8, 2015

How to Link Videos From Inside Your Book, Today on the How to Publish Your Book Show

How to Publish Your Book Show with Bruce Jones debuted today over Google Hangout and Youtube. The show answers questions and showcases training on how to publish your book. We had a couple of excellent questions.
1. How to linking videos and website to your books using live weblinks in your Kindle book, pdf books and paperback books
2. My best tip for new authors. Marketing, Marketing, Marketing



I love questions so drop in a comment or connect with me on the How to Publish Your Book Facebook page.

Monday, July 6, 2015

How to Make a Book Announcement Video

Video is such a powerful way of communicating these days and needs to be a big part of your book marketing. In this video I show you how I made a quick book trailer video for one of my new Mandala Happiness Adult Coloring Books using an Apple iPad. You can do everything with just your smart phone or tablet. If you have access to iMovie on the Mac or Movie Maker on the PC then you can dress it up a little. But there is no reason not to be making videos about your new book.



To learn more about my mandala coloring books please check out MandalaHappiness.com

Welcome to the Companion Site for 7 Steps to Publishing Your Book

Been working hard on my how to publish your book online video course. I am over half way through with all the lessons and content. It is still in Beta but getting much close. The course contains the following lessons:

7 Steps to Publishing Your Book Course Modules

1. Your Best 10 Tips, How to pull together the outline for your book, your subject. Includes Idea Starters and Beginning Your Platform. Uploaded

2. Writing and Editing, expanding out your subject matter. Includes templates and worksheets. Uploaded

3. Design, Layout and Formatting the Interior of your book based on where you are publishing it, Kindle, paperback/CreateSpace/Amazon, local quick print or pdf. I also answer the question of where do I publish my book? We then move into how to set up a Kindle book, a paperback book and a pdf book. Opening videos, and Kindle text and image guidelines. Uploaded

4. Design, Layout and Formatting of the Cover
for one of those 4 formats. Includes templates and worksheets. We now have a special Case Study with author Ed Morneau on making the cover for his newest book Teacher on Rye. I take you through beginning to end the building of the cover. Cover case study with Ed Morneau Uploaded

5. Publishing Your Book, File prep and getting your book ready for uploading, setting up your publishing accounts

6. Uploading your Book Files, step-by-step for Kindle and CreateSpace

7. Marketing your Book, basic tips anyone can do. Including how to build a book/author blog for your book. How to Build a Book Blog Uploaded

Bonus Module. Re-purposing your content for other products.


To buy the course please click here http://7stepstopublishingyourbook.valueaddon.com/